2022: Year in Review
Yet another year has come to an end and what a successful twelve months it’s been. Our team at Think have been reflecting on the past year and we are excited to share the top projects we’ve worked on. Without further ado, here’s our 2022 year in review.
Highlights of the Year
We started the year off strong with the release of Welbee’s supermarket mobile application which integrated Loyale, our rewards marketing platform. The application enables users to review their loyalty points, available coupons and gift cards and more. It also enables Welbee’s to gather valuable customer data such as purchase behaviour, all of which is used to create personalised marketing campaigns. Targeting specific customer segments or individual customers alike.
Following on from this we were entrusted with the launch campaign for Dizz Rewards, a mobile application developed by us at Think which again included an integration of Loyale. The marketing campaign included a large electronic billboard featuring the campaign’s artwork within Malta’s largest shopping mall, The Point. Running alongside this were posters in the their stores changing rooms and on the alarm poles. The campaign directly influenced the large amount of new customers onboarding onto the rewards program. We came up with the tagline ‘Shop Dizz, Get Rewarded’ for this campaign.
Around mid way through the year we released The Strickland House Residence’s brand. The Strickland House Residences are located at the former Times of Malta printing press, now transformed into 37 luxurious residential units. These homes form part of history, in a Maltese city that’s considered to be one of Europe’s finest, rich in culture and tradition. The Strickland House logo is composed of an elegant mark and traditional serif typeface inspired and constructed directly from elements found on the building’s facade. The brand’s main colours are a muted burnt orange and a dark charcoal. Together, they portray a sense of luxury and sophistication.
Another milestone of note was the release of Hansa Wines & Spirit’s ecommerce website. With 30+ years of experience, Hansa Wines & Spirits entrusted us to design and develop their website. Hansa wanted a website that transports you into the world of wines and spirits online just as if you were in a store. At Think, we’ve achieved this by creating a fully immersive experience also integrating our rewards platform, Loyale creating a better user experience for viewers. All their, customers can now get rewarded for purchases and can benefit from any coupons issued.
One more project which we closed off during the year was GAP Homes. GAP Homes have been building premium properties across the Maltese Islands for over 20 years. Not only did we design and develop their new website however we were also entrusted to take over their social media management and digital marketing campaigns. Forging a long lasting relationship with the company, we’ve solidified GAP Homes digital presence and continue to do so.
Golden Gate’s eCommerce website is another project worth mentioning. It catapulted the company and brand into the digital world enabling their costumes to purchase a whole spectrum of stationery, from scholastic to corporate online. Established in 1951, Golden Gate is a family run business attaining considerable experience within the stationery and printing industry. At Think, we have revamped their website with a new design and focused on streamlining the user experience. We improved the discoverability and searchability of products, the check-out functionality and the ability to allocate multiple pricing tiers for different customers. In addition to this, we have also integrated our rewards marketing platform, Loyale, for Golden Gate have the ability to reward their customers for their purchases as well as collect valuable customer data.
As the year was coming to an end we closed off a number of different projects including Caseware, Ponder & Pitch, Sailing Charters Malta, Join.Remax, SMB Beauty, Constantin Capital Limited & Constantin Capital Advisors. All of which were a feat in their own right and were enjoyable projects to work on.
Looking forward
We hope to continue fostering long term relationships with our current and future clients. We want to thank all of our clients and friends for their unwavering support, as we could not have achieved our milestones without you. We’ve had an interesting year and are eager to see what the new year brings!
